2h2m: The perfect shot
The Zurich-based agency 2h2m has created a new campaign for Nike to launch the new T90 Laser IV soccer cleat. U-17 World Cup champion Ricardo Rodriguez appeared in front of the camera at Letzigrund Stadium for the campaign.
The theme of the campaign is "The perfect shot" and is also the message for the new boot, with Manchester United star Wayne Rooney as the figurehead for Nike International's new football boot. The U17 world champion does the same for Switzerland and presents the campaign created by Zurich photographer Gian Paul Lozza.
Responsible at 2h2m: Gian Paul Lozza (photo), Kathrin Eckhardt (styling). Post Productions: Pixelpolish.
