20 Minuten gets a design refresh

PRINT MEDIA The daily edition of 20 minutes, launched on March 8, 2006, is celebrating its tenth anniversary today. 20 minutes has taken this success as an opportunity to give the print editions in all language regions a design refresh.In collaboration with the agency Sanerstudio, the color scheme and design were adopted from the recently launched 20-minute app. Icons were adopted and standardized on all channels. For the first time, the most popular stories from the app have also been given a platform in the print edition. This gives readers the opportunity to actively help shape the content. The fourth cover page, which can now be booked every day, will also be attractive for the advertising market from spring. The weather forecasts will now be placed opposite the TV program. "The design refresh is one of several recent new launches. The youth channel 20 Minuten Tilllate was successfully launched in February and the Friday blog was adapted for French-speaking Switzerland in August 2015," explains Marco Boselli, Editor-in-Chief of 20 Minuten.

Page from the "fresh" edition.