Last but not least: sperm that are not allowed to be used
For many Chinese, Mao Zedong, who died in 1976, is still a great and highly revered statesman. Others see the Great Chairman, who led the Communist Party of China for thirty years, as someone who would have been better off never having been born. Take, for example, the creative team at the Grey agency...
For many Chinese, Mao Tse-tung, who died in 1976, is still a great, highly revered statesman. Others see the Great Chairman, who headed the Chinese Communist Party for thirty years, as a person who would never have been born. For example, the creatives at the Grey agency: commissioned by the online pharmacy Doc Morris, they designed a delicate advertising campaign for condoms. The ads feature sperm, one of which has the typical Mao hairstyle, with a condom emblazoned next to it. Similar advertising motifs show a Hitler sperm with a moustache and side parting and an Osama bin Laden sperm with a turban and beard.
The fact that the founder of the People's Republic of China was put on a par with Hitler and the terrorist leader Bin Laden as a person whose conception should have been better prevented by condoms upset many Chinese. The Chinese People's Daily devoted a whole page to the subject on its website. Popular anger soon erupted in numerous comments. According to the Global Times, the agency sent a letter of apology to the Chinese consulate in China.
Last year, the French car manufacturer Citroën had to apologize after using a cross-eyed Mao with a crooked mouth in an advertisement in Spain. This was eventually replaced by an angry Napoleon.
The fact that the founder of the People's Republic of China was put on a par with Hitler and the terrorist leader Bin Laden as a person whose conception should have been better prevented by condoms upset many Chinese. The Chinese People's Daily devoted a whole page to the subject on its website. Popular anger soon erupted in numerous comments. According to the Global Times, the agency sent a letter of apology to the Chinese consulate in China.
Last year, the French car manufacturer Citroën had to apologize after using a cross-eyed Mao with a crooked mouth in an advertisement in Spain. This was eventually replaced by an angry Napoleon.
