Last but not least: Software tester New
What would Manuel Neuer's life be like if he hadn't staked everything on soccer back then? Pretty dull, according to Coke Zero.
The commercial created by the Berlin agency Plantage is a hit. After two days, almost half a million clicks on YouTube - and, for once, enthusiastic feedback. Not a matter of course when a Bayern player exposes himself. And acts. But Neuer does it so well that you simply have to like the campaign. Even if it's hard to imagine that Neuer's life would have been so colorless without football.
https://www.youtube.com/watch?v=jxexqXg7K5Y
Incidentally, this is not the first time that Neuer has hit the mark as a Coke Zero testimonial. He already did that in 2014. Back then with the "Maybe I'm not your girlfriend, but Manuel Neuer" commercial (Youtube link). In contrast to the current work, the campaign at the time was not overly well received by the public. But it did have a nice side effect for Coke Zero: the "...but Manuel Neuer" slogans became a viral running gag on the net during the World Cup in Germany. Not bad, considering that the testimonial Neuer played a prominent role on the way to the World Cup title. (hae)
