Last but not least: optimists live longer
This funny commercial for Science World was deemed too violent for Canadian television. Judge for yourself.
Science World is a museum in the Canadian city of Vancouver. Permanent and changing interactive exhibitions are on display. A kind of Technorama in Canadian. In the past, the institution has increasingly attracted attention with provocative advertising. A campaign called "Now you know" has been running for seven years and attempts to package exciting scientific findings in an entertaining way. The latest prank by the Rethink agency aims to illustrate that optimists feel less pain. This fact may not be particularly surprising, but it seems to be scientifically verifiable. The result is a refreshing TV commercial that has been removed from the program by the Canadian TV Advertising Standards Authority. banished was. Too violent. By the way, laughter is healthy. And that has also been scientifically proven. (hae)
