Last but not least: You're never too old to skateboard
Sport Scheck is calling on athletes across Germany to enter a contest by submitting their personal athletic goals. Active grandparents likely have a good chance of winning the grand prize.
have a life-size bronze statue built. Across Germany, the campaign spot by Serviceplan Campaign is now calling on athletes of all kinds to apply with their own personal athletic goals, which they hope to achieve with the support of Sport Scheck.
//www.youtube.com/watch?v=6DEQXn4IZq8
In the campaign ad, American Neal Unger really stands out—at nearly 60 years old, he’s an impressive skateboarder. Sport Scheck was able to secure Unger, who is already a minor YouTube celebrity, as a spokesperson for the contest.
//www.youtube.com/watch?v=r2qc4Is144M
The example of outstanding athletic achievements by older people beautifully illustrates that it’s not about the objective result, but about pushing one’s own personal limits—and having fun in the process. Another example worth checking out: the „Spunky Grandma with the Street Musicians,“ which appeared on Blick Online two days ago. (sis)
