Last but not least: Sea shoe, fewer nets

The fact that the oceans are not in a particularly good state is nothing new. On the one hand, they are hopelessly overfished; on the other, they are hopelessly littered: 300,000 tons of waste are floating in the world's oceans - mainly plastic bottle caps, packaging material and old fishing nets - and pose a constant threat to the already endangered marine life.

The sporting goods manufacturer Adidas has joined forces with the environmental protection initiative Parley for the Oceans and recently presented a concept on how to actively combat these abuses: With sneakers made from illegal deep-sea nets that catch and kill not only the "desired" fish species, but all living creatures. These nets are "collected" by environmental activists from the Sea Sheperd organization off the coast of West Africa. For example, when these in april fished the poachers out of the water after a 110-day chase and confiscated their illegal nets. Parts of these nets, as well as other usable marine debris, were used for the prototype presented in New York.

The fact that sneakers are supposed to make the world a better place is new. Until now, they have tended to be associated with issues such as child labor or other unacceptable production conditions. In future, the marine litter will also be used in other Adidas products. T-shirts, clothing, pants. In other words, roughly what Pharell Williams and G-Star are doing with "Raw for the oceans" have been doing for a long time. But don't worry: there's enough garbage for everyone - unfortunately. But there's no doubt that you can never raise awareness enough. (hae)