Last but not least: Mary Poppins and the flash mob
British Airways and the British tourism organization Visit Britain have drawn attention to the United Kingdom with a flash mob. The Beatles, James Bond, Queen Elizabeth II, the Royal Guards, and Mary Poppins are the main participants in this guerrilla marketing campaign.
You can find the amusing video here:
Grayling is responsible for British Airways, in this particular campaign Grayling Moscow.
