Last but not least: God's word in every place

An observant reader sent a photo to the Werbewoche.ch editorial team. It shows two posters that are sure to cause some red faces—at least for one political party.

"Treat people as you would like them to treat you." This saying adorns one of the countless Bible-quotation posters that are supposed to make us better people. In the present case, the poster probably achieves rather an undesirable effect and turns the viewer into a potential sinner - after all, the poster next door advertises a sex sauna club and thus gives the Bible quote a completely new meaning. And as if the Bible believers were not already punished enough with the unfortunate placement, the extremely similar layout in the colors blue and yellow also catches the eye, which makes the viewer think that the two subjects belong together ...

"God's word in every place," the motto of Agency C, which was responsible for the Bible posters, was probably taken a bit too literally here.

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