Last but not least: Facepal oil

In 1992, the PepsiCo company launched the colorless, caffeine-free Pepsi Crystal variant in various test markets - including Switzerland. The drink was a response to a trend that favored "pure," light beverages. Evian and Perrier gained a foothold in the U.S., but Pepsi Crystal disappeared from the shelves a year later. Until today. Because Pepsi has taken the strange drink out of mothballs. Since August 8, Pepsi Crystal can be bought again in the USA. For eight weeks. Presumably because of 90s retro hype and so on.

However, the relaunch soup was somewhat spoiled for Pepsi. The NGO SumOfUs also took a 1992 Pepsi product out of the mothballs and relaunched it: The Super Bowl commercial featuring beauty icon Cindy Crawford is one of the absolute advertising classics of the 1990s.

SumOfUs has re-shot the commercial and shows: Not only is Pepsi Crystal a dusty '90s product, but PepsiCo's palm oil policy hasn't changed since. The criticism is that PepsiCo's palm oil policy offers a huge loophole for unchecked rainforest deforestation, as it does not cover the Indonesian producer IndoFood, which clears virgin forests. The message is getting through: since the launch on Wednesday, millions of people have already clicked on the clip on the various channels. Now all that's left is for action to follow. (hae)