Last but not least: long live ugliness

Bad news for the beautiful women of the world: The rule «The more beautiful the woman, the higher the sales»—also known as «sex sells»—is no longer valid as of now.

Bad news for the beauties of this world: the rule "the more beautiful the woman, the better the sales", also known as "sex sells", is no longer valid. An Australian doctoral student has discovered that good-looking saleswomen are so badly received by female customers that business suffers as a result. According to the study, female customers feel socially threatened by female sales staff who they consider to be more attractive than themselves. One man's joy, another man's sorrow - the era of ugliness has begun. And for all those who are beautiful, there is still the option of wearing ugly clothes and having an ugly haircut. Or, if necessary, undergo ugliness surgery.

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