Last but not least: Edelweiss takes off with Bendrit
Edelweiss flies several times a week to Pristina, Kosovo, and Skopje, Macedonia. Bendrit is now addressing the fact that Swiss and foreigners fly very differently for the Edelweiss Facebook community.
To communicate these Edelweiss flights, which are also operated up to twice a day in winter, Scholz & Friends produces four clips with Kosovo Swiss and Facebook star Bendrit Bajra. He illustrates for the Edelweiss Facebook community that Swiss and foreigners fly very differently. In his usual ironic way, he presents cultural peculiarities - from the stowage of hand luggage to the successful landing:
Clip 1: Bendrit flies with Edelweiss to Pristina
Clip 2: Bendrit on Edelweiss flight with hand luggage
Clip 3: Bendrit lands with Edelweiss
Clip 4: Bendrit with Edelweiss in air hole
The first video posted quickly recorded over 400,000 views and 1,000
Comments on the Facebook pages of Bendrit and Edelweiss. (uma)
Responsible at Edelweiss Air: Olivia Stutz (Marketing), Christine Moch (Head of Marketing). Responsible at Scholz & Friends Zurich: Avsar Yildiz, Wim Lanz, Lukas Frei (creation), Petra Moser, Fabian Röthlisberger (consulting). Responsible at Hillton Production: Patrice Gerber, Beryl Gerber.
