Last but not least: The flood of spam on the Internet
We’re all familiar with them: the promotional emails for MensHealth pills and surgeries, the promises of huge discounts, and the flood of other spam emails from people like Mandy and Elena. But this flood not only obscures important messages—it’s also costly.
As the industry association Bitkom reported on Sunday, citing a survey by the European Internet Security Agency Enisa, 95 percent of all emails sent are spam. In other words: useless, annoying garbage, which is usually combated by large mail providers through so-called blacklisting. According to the Enisa study, 90 percent of all providers check whether the sender is a known spammer before delivering the mail. According to the study, one in three of the major mail providers spends around one million euros a year in the fight against this unwanted electronic mail. One million euros to fight spam. Apart from that, spam causes the same amount of greenhouse gas emissions each year as 3.1 million cars. Will the new Roadster advertising slogan soon be "Better to drive than surf the Internet"?
