Last but not least: The power of the lonely video message
By now, anyone familiar with the terms “Skype” and “Google Earth” probably knows that the world really is a village today. However, it’s still part of the game that, at the end of January, this village is called Davos—and yet remains accessible only to those who generate at least 100 billion dollars a year.
The fact that the world today is indeed a village should be known to anyone who knows what is behind the words Skype and Google Earth. However, the fact that this village is called Davos at the end of January and is only accessible to those who earn at least 100 billion dollars a year is still part of the game. However, the less well-off part of the global village no longer has to put up with this so easily. "We want to show the powerful of the world the muscles of YouTube," explained YouTube's Head of European Marketing to Pressetext and, in view of the next forum with the theme "The Power of Shared Innovation", activated a channel that allows users to get in touch with the world's powerful through their own videos. As part of the project "The Davos Question", everyone is invited to comment in their own short film on the question: "What is the most important thing that countries, companies and individuals should do to make the world a better place in 2008?" The most original videos will then be shown in Davos and used in the plenary sessions of the WEF to introduce the topics. However, as user "Headcrap Zombie", for example, recognized behind his huge mask, a real dialogue is not possible. Perhaps this is why many use the channel as an experimental field for cabaret interludes.
