Last but not least: Santa Claus flies with Swiss
Between December 1 and 13, St. Nicholas was spotted several times at the airport and throughout the Swiss airline network. The Publicis agency is responsible for this campaign.
You can see what it looks like when Santa Claus throws himself into the fray, how he goes about it, and how passengers and Swiss employees react to it in the following viral film:
Responsible at Swiss: Christine Moch (Advertising Manager), Rebekka Hofstetter (Advertising), Myriam Mojon (Advertising). Responsible at Publicis: Mark Becher (Consulting & Organization), Swen Morath (Concept & Art Direction), Felix Freese, Peter Grant (Concept & Text), Jessica Küng, Derya Derdiyok (Art Buying). Photography and film: Cyrill Matter.
