Lidl is worth it
Another lovely, low-key Christmas commercial comes to us from Finland. Lidl and the agency Folk Helsinki are celebrating the season of love in prison this year.
Admittedly: The story seems a little strange, but as we all know, the clocks have always ticked a little differently in Finland. And the depiction of the almost romantic prison, which could have come straight out of a Disney film, signals that "The Cell" is not based on reality anyway, but on fairy tales and traditional Christmas stories. A world in which humanity triumphs - and in which there are obviously Lidl stores (although the surroundings don't look as if they are just around the corner). (hae)
