Cheetah desk
Building a catapult according to Ikea instructions: The Middle Ages were no picnic. But fortunately there were breaks even back then. This is shown by a highly amusing Kitkat campaign from Australia.
The big Ikea assembly classics: incomprehensible instructions, missing parts, not noticing major errors until the end. And again and again this hexagonal wrench, which is always and everywhere enclosed - although you have already stored it x times in the toolbox.
The new Kitkat campaign from Australia shows a bunch of wild men trying to assemble their catapult. With moderate success - one imagines oneself in the middle of the last box assembly. You know it, you love it.
https://www.youtube.com/watch?v=/RZxnJ9VXlhg
In addition to the one-minute main film, which according to the W&V played out primarily via Facebook, and several short versions of the catapult commercial, the campaign also offers two other insights into the worries and hardships of the Middle Ages. (hae)
