Vacation on the salt lake

Once again, Airbnb proves to be a grateful partner for advertising cooperations. This time, a house in the middle of Death Valley can be rented via the bed broker. It has no address, just coordinates. And costs 600 dollars per night. This extraordinary place to stay offers guests the opportunity to enjoy peace and quiet completely isolated from the rest of the world - in stylish, well-designed surroundings. And with the new Audi R8 V10 Plus in the garage. Although it won't be released until 2017, from October it will be available to those lucky enough to be chosen by the Airbnb offer are allowed to drive all day. A welcome contrast to the secluded tranquillity: the house is surrounded by salt lakes where, as we all know, you can drive as fast as you like. The campaign and the accompanying commercial "Desolation" were created by the agency Venables Bell & Partners.

Incidentally, the overnight accommodation offer is only aimed at people aged 25 and over. Children under 12 and pets must stay at home. Parties and other events are prohibited. Presumably exactly the target group that not only wants to afford an overnight stay for 600 dollars, but also a super sports car and, above all, can afford it. (hae)