A deal with pitfalls
A Snickers for the price of two? Not exactly a great deal, but many people still click on the ad banners—and immediately receive psychological counseling from BBDO New York.
For some, it might be curiosity—but for most, the words Get, One, Two and Price At first glance, you might think there’s something for free. Anyone who clicks on the corresponding banners in the latest installment of the never-ending «You’re not You, when you’re hungry» campaign will find themselves in good, understanding hands. As we all know, Snickers knows exactly how to handle hungry, distracted customers. And in the end, there’s even a financial perk on top of that. Not bad! (hae)
