The fierce battle for the armrest
Who hasn't fought the battle for the coveted armrest on a plane?
It can become a secret political issue during a flight: The armrest that separates two seats. In economy class, two people have to share three armrests and three passengers four. Arrangements have to be made. The outer seats, which in a row of three have at least one armrest to themselves, usually tend to let the middle passenger have their share of the shared space. In rows of two, however, either an agreement is reached to keep the middle armrest free as a "neutral zone" or one of the two travelers asserts himself regardless.
As seen in the brand new spot by agency BBH NY for fantasy football provider FanDuel. Fantasy Football is a popular online game in the USA, where sports fans compete with friends or in other groups. A team of real players is put together virtually for the real football season. The more successful the "own" players perform in the real games, the more points the fantasy football player collects for his virtual team.
The same campaign includes a second spot: In the stadium, a fan's hairpiece makes acquaintance with the toilet's hand dryer - and the wearer with an enthusiastic fan. The films were launched on August 12, 2019.
