Winter garden at Europaallee
The Hochspannung agency created the Christmas campaign for Europaallee. The goal is to promote the winter garden offerings and other specials during the Christmas season.
Europaallee also offers its visitors a lot during the cold season. The highlight of this year's winter is the winter garden with fondue chalet and curling rink, as well as various tenant promotions and events.
The offers are advertised with a motif created by the Zurich advertising agency Hochspannung. The creative team at Hochspannung used paper and scissors to develop an advertising motif that will quickly set the scene for the Christmas magic and diversity on Europaallee.
The Christmas motif can be seen on posters, flyers and online. The Winter Garden has been open since mid-November and is very popular with Zurich residents. On the Sundays of the sale, there is also a Christmas gift special, where Christmas gifts are hidden in the Europaallee stores, which can be found and opened by visitors. These also carry the look of the winter communication.
Responsible at SBB: Monica Gonzales, Andre Koop. Responsible for high voltage communication: Alexander Taiganidis, Matthew Katumba, Leandro Disler, Fritz Kreis, Fritz Hanselmann, Manuel Ackermann, Nina Wyler, Tanja Kongolo, Venesa Sadrijaj, Hyo-Song Becker.
