Spina's Civil Voices shows the latest poster motifs of the Helvetas campaign
Photographic proof that development aid works. For Helvetas’s current campaign, the Spinas Civil Voices agency has launched new poster designs.
Before Christmas, people like to discuss whether donations to development organizations actually make a difference. Facts and figures are interpreted back and forth, opinions are stirred up. Real family portraits from developing countries should provide real answers to the question of impact.
The families from the Helvetas projects were interviewed and photographed by the agency on site. The resulting images are intended to prove that real change is possible through development cooperation. Not from one day to the next - but from generation to generation.
The current posters of the multi-year campaign are accompanied by advertisements as well as social media and other online measures.
Responsible at HelvetasStefan Stolle (Head of Marketing); Matthias Herfeldt (Head of Communications). Responsible at Spinas Civil VoicesSteph Huwiler (creation); Susi Kammergruber (text); Barbara Studer (consulting); Simon Opladen (photographer).
