Spina's Civil Voices puts Roger Köppel and Andreas Glarner on the Trojan horse
The Alliance of Civil Society is kicking off its final spurt against the SVP's self-determination initiative with a campaign designed by Spina's Civil Voices.
A ten-metre high Trojan horse on the station square in Bern symbolized "the insidious attack on democracy and human rights", the agency wrote in a press release. In addition to hundreds of onlookers, the spectacle also attracted media attention.
Not least because of the satirical video, which was launched online at the same time and gives a deep insight into the Trojan horse. In it, SVP National Councillors Andreas Glarner and Roger Köppel hatch a devious plan against Swiss democracy.
On the campaign website Sneaky.ch you can find information about the initiative, explanatory videos and further data for the Trojan horse's city tour. The campaign is accompanied by a broadly orchestrated social media presence.
Responsible at the Alliance of Civil Society: Andrea Huber (Initiator & Managing Director), Susanne Rudolf (Campaign Coordinator). Responsible at Spina's Civil Voices: Lorenz Spinas (overall responsibility), Miriam Fischer (concept/implementation), Cédric Wermuth (political consulting), Meike Sprankel (online/consulting), Veera Juvonen (online), Alexander Meier Productions (film production).
