Swiss wine focuses on emotions
In two new social media short films, Schweizer Wein and Mattenberger Brandtelling show how much work, knowledge - and passion - goes into the famous drink.
Good humor, taste, emotions - but also know-how: This is how Swiss wine advertises in a new campaign with two short documentaries that show how and where Swiss wine is produced, but also by whom.
To this end, Mattenberger Brandtelling and its partners TVision accompanied oenologist Thierry Ciampi during the grape harvest, during pressing and in the wine cellar. The two emotional social media films are intended to highlight the craft of Swiss wine, but also to show how much passion they put into making it. The production is a collaboration between Swiss Wine and Denner.
