Quade & Zurfluh continues campaign for Pestalozzi Library Zurich
With its 14 locations, the PBZ is making a valuable contribution to the people of Zurich even in these challenging times. Quade & Zurfluh is therefore raising awareness of the library's digital and conventional services. F4 posters have been adorning the city of Zurich since the end of November.
The claims follow a rhetorical concept that simultaneously picks up on the content of the work in question and establishes a relationship with the PBZ and its offerings. The message is still the same: The PBZ has everything your heart desires, from A to (PB)Z. Only a few letters are missing to complete the ABC.
Customer: PBZ Pestalozzi Library Zurich. Responsible agency: Quade & Zurfluh.
