QoQa brings a pink shopping mood to Switzerland
QoQa's new campaign showcases its love of trend shopping. The platform once again surprises with humor, bright colors and a wink - supported by comprehensive online and offline measures from Bold.
QoQa, the app for trend shoppers, is wowing with its new advertising campaign: under the motto "Because you love it", the platform relies on bright colors, puns and a whole load of pink. The latest campaign celebrates the reasons why users love the app's limited offers - and does so with a good dose of tongue-in-cheek humor.
A multi-award-winning champion
QoQa, winner of the Champion 2024 title and winner of two other Digital Commerce Awards, has long been a permanent fixture in the Swiss shopping world. The new campaign conveys this success and the enthusiasm of the community in fresh subjects that attract attention with surprising elements.
Versatile and present
The campaign, developed and implemented by BOLD, is being launched with a combination of TV commercials, posters, DOOH and a wide range of online measures. QoQa proves once again that it not only surprises with limited offers, but also with creative advertising that impresses on all channels.
A pink highlight
With its unmistakable style, QoQa brings color to the Swiss advertising landscape. "Shop until you turn pink" is not just a promise, but an invitation to discover the world of QoQa - full of inspiration, humor and, of course, the best offers.
Responsible QoQa Services: Nina Bühlmann, Christoph Karcher, Mathieu Pereira, Thierry Rey. Responsible agency: BOLD Production TV Spot: Boom Creative Studio Direction: Mitch Bekk Cast: Elie Feller Music: Pablo Nouvelle DoP: Daryl Hefti Photo: Nicolas Burri
