Polyconsult creates new image campaign for Schindler

The image campaign for Schindler created by Polyconsult highlights concrete and customer-relevant advantages of Swiss elevators.

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Schindler elevators are the first choice for architects and builders around the world. Because they are of high quality, because they are safe, and because they provide operators with a whole range of innovative benefits. That is why the company from Ebikon in Lucerne is now one of the leading suppliers and transports a billion people every day.

Based on the international claim "Schindler Your First Choice," Polyconsult dramatizes the concrete and customer-relevant advantages of Schindler products and services in an image campaign. While each subject provides a stand-alone argument for Schindler, together they create a sharp, clear and comprehensible brand image.

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The campaign started in May with advertisements in architecture and real estate magazines. The web videos will be placed in target-group-affiliated outlets from September onwards.

https://www.youtube.com/watch?v=TsD3zIQfdVc

https://www.youtube.com/watch?v=4fZqEREXisg

Responsible at Schindler Elevators: Timuçin Pekgüçer (Head of Marketing & Communications), Thomas Langenegger (Head of External Communications). Responsible at Polyconsult: Caroline Bühler, Michèle Bash (consulting); Silvio Truffer, Roger Ghezzi (CD), Petra Brönnimann (AD); Guave Motion (animation); Mediafactor (media).

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