Notch Interactive launches solar-powered pop-up bar for CKW

To mark the 125th anniversary of Centralschweizerische Kraftwerke (CKW), Notch created the CKW Solar Bar. The bar is powered exclusively by solar energy.

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The CKW Solar Bar is a mobile pop-up bar that produces all its own electricity from solar panels. The panels are attached to the bar itself and also to tables. The Solar Bar serves as a meeting place for people from the region and also functions as an information point, providing information about the self-sufficient bar and CKW's products and services.

The tour through Central Switzerland will take place in August and September and will be advertised via various channels. The Zurich agency Notch Interactive is responsible for the communication and concept of the Solar Bar - the technical and structural implementation was realized by Konform.

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Responsible at CKWAdnan Elezovic (Senior Manager Marketing Live Communication); Samira Zengaffinen (Junior Project Manager Marketing); Josef Schumacher (Head of Content Marketing); Team Marketing and Communication. Responsible for conformityRico Pengler (project management); René Spörri (technical management); creation and production team. Responsible at NotchSascha Fanetti (Creative Director); Kelsang Gope (Copywriter); Nina Martens (Art Director); Yvonne Wiedemar, Charlotte Hottinger (Consulting); Peter van der Touw (Overall responsibility).

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