"MyPromise": Liike, Aroma and CRK realize heart project with AEE Suisse
AEE Suisse launches the campaign "MyPromise" as part of the Mission Zéro. After a year of preparation, the heartfelt project, implemented by Liike, CRK and Aroma, has gone live.
We can make a big difference if everyone contributes something. This is especially true when it comes to dealing with climate change. To this end, AEE SUISSE is launching the "MyPromise" campaign as part of Mission Zéro. With MyPromise, everyone can make a promise for the climate. As many pledges as possible will be collected until the first National Climate Day takes place in 250 days on 27 May 2021 on the Bundesplatz in Bern, the HB in Zurich and other locations in Switzerland. True to the motto: Together we will bring the world into balance.
Climate change can be felt everywhere: on the mountain top, on the lakeshore or on the Bundesplatz in Bern - that's why the MyPromise lettering is staged and visually captured at various locations in Switzerland. The launch video gives a first impression of this.
Until the National Climate Day, not only personal pledges from the Swiss population but also from companies and organizations will be collected. At Mypromise.ch the pledges are made and thus help to make the sources and dimensions of CO2 emissions tangible and to reduce them through simple changes in everyday life. On National Climate Day, we communicate how much CO2 can be saved together if everyone keeps their promise.
