Mona and Mateo: a simply smart campaign for Zigfred

For the Zigfred smart home solution, Mona and Mateo created a campaign that’s just as simple as the switch itself.

Mona und MateoFor the market launch of the smart home switch, Mona and Mateo worked with the company to develop the digital launch campaign "That's Zigfred". This is intended to show in a captivatingly simple way what one can and should expect from the new switch. With colorful and loud visuals, the campaign, which has been running since Monday, attracts attention on social media, YouTube or display ads.


Responsible at Zigfred: Markus Wegmann, Pascal Urscheler, Elena Scacchi, Yannick Waeny. Responsible with Mona and Mateo: Nicole Waldis, Lesley Ryffel, Mona Fluri, Mateo Sacchetti.

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