KIBAG Anniversary: Aroma Showcases 100 Years of Industrial History

A century of gravel extraction and dredging, a museum island on Lake Zurich, and a 15-meter-high anchor made of mirrors: Aroma is staging the KIBAG anniversary as a multifaceted celebration. The Zurich-based creative agency is taking overall responsibility—from concept and scenography to event execution. On Sunday, June 14, 2026, KIBAG will open the approximately 20,000 m² festival grounds in Nuolen, SZ, to the general public.

The Birthplace of KIBAG—Open to the Public for the First Time

The history of KIBAG begins on the island of Bätzimatt in Lake Zurich—a private historic site that the company has preserved for decades. The island is home to the original founding shipyard: a workshop with a wheelwright’s shop and a blacksmith’s forge, where leather boats, dredgers, and company equipment were maintained until 1971. As part of the anniversary celebrations, this historic site is now being opened to the general public for the first time. Visitors can explore the island and its history by boat from Nuolen every half hour.

A World of Experiences on Land and Water at the KIBAG Anniversary Celebration

Through June 14, Nuolener Bay will host an interactive experience that showcases the essence of KIBAG. At Skillspark, children of all ages can operate excavators or wheel loaders themselves, control pipe-laying robots, and try out other attractions. A walkable, floating pier leads past a 20-meter-high waterfall across the bay, where pedal boats invite guests to take a ride. In the central plaza stands the Employee Tower, whose observation deck offers a panoramic view of the bay created by KIBAG—complete with its own lagoon—as well as the mini-golf course built specifically for the anniversary in the shape of the KIBAG logo.

The gravel washing and loading facility, which covers approximately 1,000 m², will open its doors to the anniversary celebration audience for a one-time event, offering an immersive journey through 100 years of KIBAG’s success story.

The Anchor—the centerpiece of the anniversary

The true centerpiece of the event is the disco mirror anchor: 15 meters high, produced specifically for this anniversary, and, according to the company, the largest of its kind in the world. The anchor also serves as KIBAG’s logo, making it a visible symbol of the celebration.

Michael Hollstein, Creative Director at Aroma, describes the conceptual approach as follows: «KIBAG’s roots lie in Lake Zurich. It’s no coincidence that the slogan is: KIBAG – For Good Reason. And that’s exactly how we’re celebrating this milestone anniversary: on water, on land, and in the air. A celebration for everyone, a celebration centered on shared experiences.»

Three events—one open house

In addition to an event for customers and suppliers and a full day for employees and their families, the anniversary program also includes an open house: On Sunday, June 14, 2026, from 10 a.m. to 4 p.m., KIBAG will open the festival grounds in Nuolen, SZ, to anyone interested. The venue is accessible by public transportation; a shuttle service will run from the Siebnen-Wangen train station. More than 7,000 people are expected to attend over the three days of the event.

For more information about Aroma, visit https://www.aroma.ch.

Responsible at Aroma: Michael Hollstein, Creative Director