Content and form for Black&Blaze: Even Trump is speechless there
Inhalt und Form has created an ad campaign for Black&Blaze that plays on Donald Trump’s constant chatter on Twitter and shows that even he is briefly at a loss for words during a coffee break.
Black&Blaze's premium coffee is designed to provide enjoyable coffee breaks that will leave even those known for their loquacity speechless.
This includes Donald Trump, who has already used more words in his tweets since taking office than James Joyce in his 700-page novel Ulysses.
The advertising motif expresses this with a Trump tweet consisting of just three dots - visualized speechlessness.
The subject is to be used on social media as well as in advertisements and posters.
Responsible at Black&BlazeClaude Stahel, Patrizio Frigeri, Liri. Responsible for content and formDominik Stibal (CEO); Karin Estermann (Executive Creative Director); David Hugentobler (Creative Director); Mato Bilic (Multimedia); Gianin Walter (Art Director).
