Kind regards launches the climate office for the city of Zurich
The City of Zurich’s new advisory service, «Klimabüro,» supports individuals and businesses in their climate-friendly initiatives and projects. Freundliche Grüsse implemented the communication campaign for the launch.
"Climate protection" and "sustainability": it is hard to imagine everyday language without these two terms. As a result, not only experts are concerned with them - but also companies and a large part of the population. But many people ask themselves: What can I do to make a sustainable contribution?
This is precisely why the city of Zurich has "Climate Office" was launched. The offer includes an all-round consultation for climate-friendly implementations of all kinds - no matter whether catering businesses, SMEs or homeowners.
In collaboration with Freundliche Grüsse, both the naming was defined and the entire communication was developed. This took the form of two illustrative videos to explain the offer and new, independent pictograms.
In a second step, the agency supported with its posters and flyers the opening of the Pop-up climate offices. This is located in the Culture Pavilion at Werdmühleplatz and was opened on Monday. The posters, which contain different information about climate protection, decorate the entire square around the pavilion.
Responsible at City of Zurich UGZ: Claudia Naegeli (Co-Head of Communications), Selina Galliker (Project Manager), Rahel Gessler, Georg Hafner, Tian Lutz, Anja Tamburini, Hanspeter Wilhelm (Energy Consulting), Silvan Graf (ewz). Responsible at Friendly regards: Pascal Deville, Samuel Textor (overall responsibility), Norihito Ilda, Mara Schwegler (art direction) David Elmiger, Bernhard Brungs (text, concept), Maude Mahrer, Laura Leuenberger, David Lüthi (graphics), Käthy Känzig (consulting). Responsible at Messieurs (film production): Nathan Saurer (Director), Gabriel Saurer (Producer), Moritz Reinhart (Camera), VDV Studios: Roger Zürcher (Producer), Zea Schaad (Animation).
