Faces launches first TV campaign
The Swiss fashion and lifestyle magazine Faces is launching its first-ever TV campaign.

Loud, edgy, fast. The magazine's topics are presented in rapidly edited images. The Faces star selects and distinguishes what is moving, motivating and extraordinary. Be it fashion trends, make-up styles, travel insider tips or success stories. The TV spot shows the entire cosmos of Faces - a colorful collage of inspiring images designed to make the magazine fun and appealing.
The TV spot, designed by Filmproduktion Schokolade, will initially be broadcast on German television from April 19, 2017 on the channels Viva and Comedy Central. This will be followed by three further flights in May, August and November. The campaign will also be accompanied by further marketing measures and a social media campaign. A TV campaign in Switzerland is also being planned.
"The TV commercial is another step for us on the way to increasing our market share. We are already very satisfied with the visual result," said Stefan Berger, publisher of Faces, in a statement.
