Advent calendar filled with beer

The Werbeanstalt agency is responsible for the packaging design of the beer Advent calendar.

bieradventskalender

The Beer Advent Calendar is the joint effort of 24 independent Swiss breweries - with representatives from 14 cantons. Each of the 24 little doors held a surprise of a special kind and guaranteed high and diverse Swiss brewing art. The portable calendar box with 24 bottles of 33 cl each covers all four language regions and the whole range of beer styles: from Amber and Imperial Stout to Bock and Sauerbier, Double IPA and Porter.

The Werbeanstalt agency was commissioned by the Interest Group of Independent Breweries in Switzerland to create the corresponding packaging design. The beer Advent calendar was sold mainly through Coop supermarkets during Advent 2016.

Responsible at Werbeanstalt Schweiz: Sarah Hiltebrand (CD); Mike Surovka (art direction); Sandra Indermaur (consulting); Matthias Zuppiger (photography); Lorenz Wahl (image editing).

More articles on the topic