SFL Match Ball Design: brinkertlück Unveils the «Vertex» Ball»
For the 2026–27 season, brinkertlück Switzerland has once again designed the official match ball for the Brack Super League and the dieci Challenge League. The ball, named «Vertex,» features Swiss motifs—and its launch video was created entirely using artificial intelligence.
SFL Matchball Design with a Swiss Identity
The SFL match ball design for the 2026/27 season was once again created by brinkertlück Switzerland. For the past three years, the agency has been designing the official match ball for the Brack Super League and the dieci Challenge League—in addition to handling general communications for Switzerland’s top two soccer leagues. Ball manufacturer Macron was responsible for the actual production of this year’s design.
The new ball is called «Vertex»—a term referring to both the highest point and intersecting lines. According to the press release, the design combines distinctive Swiss motifs into a powerful and dynamic overall image: inspired by mountains and the Swiss cross, it serves as a tribute to the entire country. The intersecting lines are intended to symbolize the unity and determination of the individual clubs, working together to create a striking visual identity that conveys the dynamism and energy of soccer.
Launch video produced entirely by AI
To mark the ball’s launch, brinkertlück Switzerland produced a video that chronicles the ball’s journey through Switzerland. Starting from a mountain peak, the ball makes its way to the stadium, passing through various landscapes along the way—from snow-capped Alps to the green Mittelland, through urban centers, and finally onto the field. According to the press release, the clip was produced entirely using artificial intelligence and implemented in-house by brinkertlück Switzerland.
Three Years of Collaboration Between SFL and brinkertlück
The partnership between the Swiss Football League and brinkertlück Switzerland has been in place for three years. In addition to designing the annual match ball, the agency is also responsible for communications related to the Brack Super League and the dieci Challenge League. With «Vertex,» brinkertlück Switzerland continues this collaboration with a clearly defined design statement—rooted in the Swiss landscape and symbolism, and focused on the dynamism of professional soccer.
