Apprenticeship network with new website
The apprenticeship network’s new website provides clarity. A clean design and concise content make the Bern-based association’s offerings even more accessible.
Since 2012, the Apprenticeship network It helps young people enter the world of work and supports companies in recruiting and training apprentices. Over the last few years, the range of offers for young people, parents, schools and training companies has grown considerably - and with it the old website, which was becoming increasingly confusing as a result. As part of the relaunch, all content has therefore been restructured, shortened and given a fresh new look.
A compass for choosing a career
A central element of the new website is the clickable timeline. It provides the various target groups with a clear overview: Which offers fit in which phase? Which activities are suitable for each grade level?
"Many parents and young people lose track during the career choice phase," says Michael Raaflaub, Managing Director of the association. "With the timeline and the revised structure, this is exactly where we pick them up: simple, understandable and digital."
At the same time, the association's image was modernized. The new logo emphasizes the apprenticeship network's function as a bridge builder between the worlds of school and work.
Project Management: Xenia Sägesser, Michael Raaflaub (Verein Lehrstellennetz). Texts & structure: Jana Neuenschwander, kommklar.ch. Design: Maurice Marti, kommapr.ch. Development: Sören Meier, soerenmeier.ch.
