Takondi implements a factory tour with augmented reality for Motorex

The Zurich-based digital agency Takendi was commissioned by Motorex to create an interactive augmented reality tour of the facility to mark the company's 100th anniversary.

takondi

Takondi not only provided Motorex with the augmented reality content management system Tartt, including the freely available Tartt app, but also accompanied the "interactive factory tour with augmented reality" project from A to Z. In addition to designing the interactive stations, creating the storyboards and producing the animated videos, Takondi also ensured that the content was translated into three languages and supervised the production of the installation on site.

The interactive surfaces measuring up to 2 x 3 meters were then placed at various stations in the impressive Motorex plant at the anniversary event on 24 June 2017. A large number of visitors took advantage of the interactive company tour and were amazed by the animated videos and e-learning content.

Due to the great interest, Motorex is planning to continue using the content produced, the Tartt app and Tartt CMS for trade fairs and future events.

Responsible at Bucher Langenthal / Motorex lubrication technology: Erich Steiner (project management), Laura Schindler (marketing & communication designer). Responsible at Takondi: Matthias Känzig (consulting, conception, project management), Takondi production team (implementation of AR experience, animated videos and e-learning videos).

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