Swiss metaverse industry: companies provide overview

According to Utpal Chakraborty of SwissCognitive the Metaverse will become the largest virtual marketplace in the next five to ten years.

The Metaverse aims to remove the physical limitations we humans face. To be in several places at once, for example, is impossible due to our physical limitations. But with a digital twin in the Metaverse, this is very feasible. Likewise, in the business world, Chakraborty said a fully democratic, decentralized global business platform could be expected, regardless of the size and nature of the company.

"With the Metaverse, we see a similar pattern to the introduction of the cell phone in the early 2000s," says Mark Forster, founder of Adello and Lab51 Inc. and chair of the Metaverse task force at IAB Switzerland. Forster continued, "Our recent survey of the Swiss digital advertising industry found that while 71 percent of respondents believe the Metaverse presents opportunities for their business, only 25 percent are either working on projects or have launched initial projects. However, we tend to overestimate the technology in the short term and underestimate it in the long term. The hype is there, but the real Metaverse is not (yet). The Metaverse is based on different technologies that are in different stages of development and application. Time will tell when these intriguing technologies mature and culminate into something we will consider the actual Metaverse."

Switzerland as the "Silicon Valley" of crypto and blockchain

Although Switzerland is a small country, it does not lack innovation. In an article by GlobeNewswire is said, "Because Switzerland is virtually synonymous with the tech movement, it is often referred to as the next Silicon Valley for crypto and blockchain."

 Switzerland is home to many exciting companies in the digital metaverse space, including:

Metaphysics was founded in 2019 and focuses on bringing the digital to life by merging the human body with the digital world to create experiences and emotions. Metaphysiks is an immersive technology company based in Lausanne, Switzerland, and according to the Greater Geneva Bern Area (GGBA) recently received $2 million from TFN Investments for its neuro-haptic skin. This skin allows its users to bring their sensations, emotions and insights to the Metaverse. Their core technology that makes this possible is called MetaTouch.

Clone was founded in 2022 by entrepreneur Philipp Semmler. KLON helps its users to create a digital identity in the metaverse in 5 steps. KLON claims to be an interoperable, decentralized and most importantly secure software. "Our goal is to bring 2,000,000 new people into the Metaverse by two years from now," says Philipp Semmler.

SwissNFTs is a platform for Swiss artists and art lovers who want to trade digital art in a safe, reliable and easy way. SwissNFTs revolutionizes the Swiss digital art scene by creating the NFT ecosystem for artists and collectors.

With over two decades of experience in the design and development of software for mobile devices, offers Bitforge, founded in 2004, a mobile augmented reality solution - Yago. The company's projects include examples with melectronics and Coop Bau + Hobby.

Adello is the pioneer in the Swiss mobile industry for its machine learning algorithms for mobile advertising (Swiss Martech), leveraging petabytes of sensor-generated data. In early 2022, Adello announced a focus on the Metaverse as a second pillar. These services include cross-platform services and deployments, Metaverse real estate development, advanced avatar creation, NFT and cryptocurrency projects, and consulting services, all under parent company LAB51 are offered.

Aragon, founded in 2017, is a software development company that can build Decentralized Autonomous Organizations - DAOs for short - on open source infrastructure. Aragon believes that blockchain and the internet are changing the incentive structure for businesses. That's why they are developing tools for the next generation of businesses that will take advantage of these changes.

Värdex Suisse (2017), based in Zug's Crypto Valley, is the fastest growing crypto financial services company in Switzerland. By providing seamless, secure and easy-to-use DeFi products and services, the company aims to be a key player in tomorrow's decentralized financial ecosystem. Värdex is regulated by the Association for Quality Assurance of Financial Services (VQF) and is a member of the Swiss Blockchain Federation.

The following events are scheduled: 

How can digital solutions boost education? Wed, 14 September 2022 (17:30 - 19:00)
Metaverse & Cloud - New ideas and updates for digital commerce Thu, 15 September 2022 (17:30 - 22:00)
Unchain Your Mind Debate: The Metaverse is the promised paradise! Mon, 19 September 2022 (18:30 - 21:00)
HORIZONT Swiss digitaltalk: Metaverse - How the web3 learns to run Thu, 29 September 2022 (10:30 - 12:00)