Performance-Marketing-Agency.ch launched

With Performance-Marketing-Agentur.ch, Converto is launching the first portal that provides an overview of agencies offering performance marketing services in Switzerland.

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It is a neutral listing of these agencies with a brief description of their areas of activity and the relevant contact details. The platform is by no means a ranking: any professional agency offering services in the performance sector can be included in the directory.

Why this portal? The online marketing landscape is extremely diverse. The performance sector in particular is complex and requires a great deal of know-how and effort, from the creation of a strategy to its implementation and evaluation. In addition, the performance sector is growing continuously and rapidly, and is therefore becoming increasingly relevant. For these reasons, it is increasingly advantageous for advertising clients to work with experts and seek professional support from agencies.

The idea for this platform came from Matteo Schuerch, founder and CEO of Converto. Having worked in the performance sector in Switzerland for over seven years, Schuerch is well aware of the challenges faced by advertisers: "Advertisers often want to run complex, target-oriented performance campaigns, but lack the necessary resources in-house." Schuerch emphasizes: "This website is by no means a ranking of individual agencies. The opportunity to present yourself on this portal is open to all professional agencies that offer performance services in Switzerland. The platform was also created for purely altruistic purposes. We are more interested in the general professionalization and support of the Swiss performance marketing sector: it is an investment in the future of the industry, so to speak."

Over thirty agencies are already listed on the platform. It is easy to navigate by the service you are looking for (performance display, SEA, SEO, retargeting, affiliate, social media, programmatic advertising, cross-media) or by the agency's location. Each agency is presented with a brief introduction to its areas of activity and the relevant contact details. This means that all important information is collected centrally, making it easy to compare offers and access professional advice.

About Converto: Converto offers an efficient solution for advertisers and agencies who are looking for high-quality Swiss reach and at the same time want to achieve clear performance results. The banners of the booked campaigns are placed exclusively in the Converto brand-safe publisher pool with over 300 high-quality Swiss sites. Thanks to our own exclusive data, banners are only shown to users who are relevant to the campaign's target achievement. Delivery is then optimized for the campaign objective. Over 140 agencies and advertisers in Switzerland already work with Converto.

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