Migros CEO is most sought after online
The most-searched-for Swiss CEO on the Internet? Herbert Bolliger of Migros, according to an analysis by Argyou’s «Find-Machine.».
The aim was to find out which CEOs of the companies with the highest turnover in Switzerland were most frequently searched for on all digital channels in Switzerland last month. The "silver medal" goes to Paul Bulke from Nestlé, bronze goes to Joseph Jimenez from Novartis. Conclusion: The retail trade and the pharmaceutical industry occupy the top ranks, followed by the machinery industry. Argyou carries out its own ranking for the banking and telecommunications industries.
The digital market research company Argyou from Baar measures competition, the impact of websites and campaigns on all digital channels such as search engines and social media. Using a globally unique digital market analysis engine, it also measures who or what has been most frequently searched for in the last 30 days.
Photo: Migros
