How companies can verify their Twitter account

A blue tick next to the Twitter account indicates that it is a verified account. A blue tick next to a Twitter profile means that it has been officially verified by Twitter. The verification process was introduced back in 2009. There are currently around 188,000 verified profiles. here via form submit an application for verification. A verified company account increases credibility and leaves a positive impression on the target group. MK explains what to look out for.

1. completeness

In order for a Twitter profile to be verified, it must be completed in full. The following information is required:- a verified telephone number- a confirmed e-mail address- a biography- a profile photo (the logo is recommended for companies) and a header image- a birthday (only for private accounts)- a website

2. links

To prove that it is a "relevant" account, at least two links must be provided with the application. In the case of companies, the company website is naturally a good link. Information from credible, external websites about the company, such as a Wikipedia entry, is also helpful. For private individuals, links to the employer's legal notice and Xing or LinkedIn profiles are helpful.

3. justification

In a maximum of 500 characters, the applicant must explain why their Twitter account should be verified. As a company, it is important to emphasize the relevance of the company in concise sentences. It also does no harm to refer to previous Twitter activities.Author: Simon Wolanin