"Who delivers what" new with products

With product images and additional product information, "Wer liefert was" is repositioning itself as a B2B marketplace.At www.wlw.ch companies can now find detailed information on the products for their purchases. In addition to the companies' contact details, product details with product images, prices, delivery times and availability can now also be found. This allows marketers to advertise their companies' products and use "Wer liefert was" as a business-to-business sales platform.B2B marketplaceWer liefert was" is thus revolutionizing the market for business search engines in German-speaking countries and taking the decisive step towards becoming the leading B2B marketplace in Switzerland, Germany and Austria. "Millions of products and services with comprehensive presentations can already be seen on our platform," says Peter F. Schmid, CEO of "Wer liefert was".Efficiency, speed and relevant detailsThe business model is simple: every day, professional buyers are looking for products, individual parts, raw materials and services. Whereas previously they could choose from 530,000 suppliers from all sectors, today they can also find all relevant product information, which not only provides a quick overview of the market, but is often the decisive criteria for closing a deal. "What counts in the procurement process is efficiency, speed and relevant details," continues Schmid.In view of the growing online potential that can be observed in the B2B sector, the further development of wlw represents a consistent evolution towards becoming the leading B2B marketplace. "Due to the daily exchange with our providers and users, it was a logical consequence for us to drive forward the presentation of products," says Schmid.Product image and price are in demandSmall and medium-sized companies need to be visible online with their portfolio in order to remain competitive and successfully acquire customers. In a recent survey of 148 professional buyers from Switzerland, 61% stated that they generally need product images for a quicker understanding when searching for products and suppliers digitally. 63% of buyers require price information. "The decisive factors for the visibility of suppliers are their range and a detailed offer in order to generate business contacts," says Peter F. Schmid. "By focusing on products, we are giving the matter even more impetus, which is equally attractive for both sides - suppliers and users," says Schmid.Offer is usedThe new "Wer liefert was" (Who delivers what) is well received. Over three million product images have already been uploaded. The offerings of SMEs are immensely individual, diverse and rich in special services, which is a key challenge. "Thanks to our many years of experience and the large number of providers, we have created an infrastructure over the years that masters this challenge," promises Schmid. "And we are already seeing the success of our new offering: the time users spend on the product images has increased by an average of 20 percent. The fact that our new service has been so well received strengthens our conviction that the step of comprehensively presenting products is the right one," adds Schmid.