Siroop relies on search engine advertising

Siroop focuses on search engine marketing. With over 500,000 products ranging from small brick-and-mortar retailers to large, established online retailers, it is the first open online marketplace Siroop one of Switzerland’s leading e-commerce platforms. To strengthen the young company and guide shoppers to the right products, the online marketplace relies on a diverse marketing mix. Search engine advertising via Google AdWords is of strategic importance to siroop. To handle the high search volume for products in an even more targeted, faster, and more efficient manner, the startup is being supported by the ads & figures AG provides support. Since the beginning of the year, the digital agency has been handling key tasks related to the design, management, and optimization of SEA / Google AdWords.