Swiss Digital Day: Ringier sends out a signal with special magazine

On Digital Day, they will jointly present how Switzerland is positioned in the area of digitalization and what the future could look like. The participating companies will be offering over 100 free, open-access events throughout Switzerland on November 21.Ringier's activities on Digital Day will focus on the Ringier Pressehaus and the Zurich and Geneva train stations. The Blick Group and the media brands Beobachter, Schweizer Illustrierte, Handelszeitung, BILANZ, Le Temps, L'illustre and Energy will provide an insight into the digital world of the Ringier media company. Details of Ringier's activities can be found >>>here>>

Special magazine for Digital Day

Ringier has also produced a special 108-page magazine with a circulation of 600,000 copies especially for Digital Day, which is enclosed free of charge with the current issues of SonntagsBlick, Handelszeitung, Schweizer Illustrierte, Le Temps and il caffè. The magazine, designed in a modern style under the direction of the Brand Studio and prepared in a high-quality journalistic style, covers numerous topics relating to digitalization, the digitalswitzerland initiative and Digital Day.

Lose your fear of contact

"Our aim is to shed light on the topic of digitalization in a variety of ways in order to contribute to a better understanding and acceptance among the Swiss population. Every Swiss person, young and old, should come into contact with digitization on this day and lose any fear of contact," says Marc Walder, CEO of Ringier AG. "The fact that three Federal Councillors are involved in this special day honors our location initiative."

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