New storytelling team for the NZZ

STORYTELLING The "Neue Zürcher Zeitung" is expanding its digital expertise and hiring David Bauer as head of the new NZZ storytelling team. The NZZ.ch product development team is being reorganized under Florian Steglich.On September 1, journalist and digital strategist David Bauer will join the editorial team of the "Neue Zürcher Zeitung" to build up the new storytelling team. Between February and June, David Bauer already supported the further development of NZZ.ch as an external project team member. Before that, he worked as a digital strategist for the Basel-based newspaper TagesWoche since it was founded in 2011. His articles and data visualizations have been published in SonntagsZeitung, The Guardian, Das Magazin and Quartz, among others. In 2010, he published the book "Kurzbefehl - Der Kompass für das digitale Leben" with Echtzeit-Verlag. He has also initiated several journalistic digital projects, and infographic experts, data journalists, interactive designers and front-end developers work closely together in the new storytelling team headed by David Bauer. Together with the editors of the "Neue Zürcher Zeitung", they will develop and test templates for digital and visual narrative forms and use them not only for lighthouse projects, but also in everyday journalistic work.At the same time, the NZZ.ch product development department is being reorganized under Florian Steglich, Head of Development Editing NZZ.ch. With immediate effect, Florian Steglich will coordinate a team that brings together experts from IT, product marketing, editorial, conception and design to further develop NZZ.ch. This composition will lead to shorter decision-making paths and more agile processes.Anita Zielina, Editor-in-Chief New Products: "In order to fully exploit the content expertise of the 'Neue Zürcher Zeitung' digitally, we will make more intensive use of the possibilities of digital narrative forms. The new storytelling team is an important first step towards making the digital NZZ offering even more attractive for our readers. I am delighted that we have been able to recruit David Bauer, one of the most renowned digital journalists in the German-speaking world, to lead this team. The new structure of product development under Florian Steglich, who has consistently worked on the innovation of the NZZ brand with NZZ Labs in recent years, will accelerate our digital development. I am looking forward to working in the new constellation."