Digital Marketing Summit for SMEs

Nicolas Bürer, Digitalswitzerland, Ewa Ming, Suisse Emex and Hans Akeret, Eulachhallen AG."What really works" - this is the motto of Suisse Emex 2017. Ewa Ming, Managing Director of Emex Management AG, presented the program of the trade fair, which takes place on 29 & 30 August at Messe Zürich, to over 100 partners and guests in the Eulach-Eventhalle.Knowledge platform & learning workshopFor the first time, the "Digital Marketing Summit for SMEs" will be held in parallel with Suisse Emex 2017. The congress will be positioned as a separate event. However, the synergies with the Event & Marketing trade fair and the partner trade fair Top-Soft will be used and the congress will take place in Hall 7 of Messe Zürich, in the Conference Center in the Holiday Inn hotel opposite and in conference rooms in the Hallenstadion next to the trade fair. The congress is primarily aimed at managers of SMEs. This new knowledge platform with a learning workshop is designed to enable them to acquire practical know-how. The target is 750 congress participants.Hub for digital & technologyThe new specialist congress is supported by Digitalswitzerland, the new initiative that was launched a year ago as Digital Zurich. It is supported by major companies and aims to establish Switzerland as a leading hub in the fields of digital & technology. Nicolas Bürer, Managing Director of Digitalswitzerland, presents the initiative at the Suisse Emex kick-off event.Versatile hallsThe Eulachhallen were also presented. They were presented by the Chairman of the Board of Directors of Eulachhallen AG, Hans Akeret. The halls can be used in a variety of ways, not only for sporting events, but also for trade fairs and events. The guests at the kick-off event were able to see this for themselves.