Digital Marketing Award 2018: Nominees have been announced

"The Digital Marketing Award is of great importance for the industry and for the winners. The Digital Marketer of the Year, Digital Newcomer of the Year and Digital Agency of the Year awards recognize achievements that are particularly outstanding in the Swiss market," explains Roger Baur, Managing Director of IAB Switzerland.

Nominees and election modes 2018

The "Digital Newcomer of the Year" category is awarded to the IAB Academy graduate who passed the final exam in 2017 with the best result, while the "Digital Marketer of the Year" award goes to a company that makes targeted use of digital marketing and stands out with its campaigns. The nominees for the "Digital Marketer of the Year" are Calanda AG, Swisscom AG, Helsana AG as well as Digitec Galaxus AGThe "Digital Agency of the Year" uses digital marketing measures sustainably and strategically across the entire customer lifecycle and sales cycle to guarantee customers an advanced digital brand experience across all touchpoints. The nominees for the "Digital Agency of the Year" award are Hoy AG, Sir Mary AG and Yourposition AG.

High-caliber jury selects winners

The winners of the "Digital Marketer of the Year" and "Digital Agency of the Year" categories are selected by the IAB Executive Board and the IAB Advisory Board, the IAB Client and Agency Expert Groups, the Board of the Swiss Advertisers Association (SWA), the SWA Digital Committee and LEADING SWISS AGENCIES (LSA).All information about the Digital Marketing Award and the D:PULSE conference can be found on the websites www.digital-marketing-award.ch and www.dpulse.ch available.