Adobe Experience Business Academy: Five webinars for strong customer loyalty

What role do customer experiences actually play in brand loyalty? How can customers be won over permanently with relevant experiences? What really matters when it comes to customer analysis, personalization and campaign orchestration? And what must the digital foundation look like so that companies can ensure more loyal customers with convincing brand experiences? Important questions like these will be answered from January 24 to February 21, 2018 at the Adobe Experience Business Academy in a five-part webinar series, which interested parties can register for now. register free of charge can.

How brand loyalty works today

Every Wednesday from 10 a.m., experienced experts from Adobe will present valuable specialist knowledge, concrete insights and tried-and-tested tools that can be used directly in everyday marketing to increase customer loyalty in 45-minute streaming sessions followed by a Q&A in a live chat.All dates at a glance:Wednesday, January 24, 10 a.m.Customer acquisition - Win new customers. With extraordinary experiences.with Julian Stank, Senior Solution Consultant at AdobeWednesday, January 31, 10 a.m.Campaign orchestration - send messages that work. At any time on any channel.with Timo Kohlberg, Product Marketing Manager EMEA at AdobeWednesday, February 07, 10 a.m.Customer intelligence / customer analysis - getting to know customers better and winning their loyalty.with Axel Schäfer, Head of Strategic Marketing EMEA at AdobeWednesday, February 14, 10 a.m.Personalized experiences - customers expect a lot. Simply fulfill their wishes.with Peter Eiselt, Principal Solution Consultant at AdobeWednesday, February 21, 10 a.m.Digital foundation - A solid digital foundation pays off.with Gunnar Klauberg, Manager Sales Specialists AEM & Campaign at Adobe