200,000 advertisers on Instagram

SOCIAL MEDIA Since September 2015, Instagram has been offering advertising services to businesses of all sizes. More than 200,000 advertisers are now using this service.According to a Blog entry from Instagram 60 percent of users find out about products and services via Instagram. 75 percent say that they take action when they see an inspiring Instagram post - be it by visiting a website, searching for a product, shopping online or recommending a product to friends. The shopping chain posted recipes for young mothers with its products and attracted a lot of attention as a result.

The REWE shopping chain relies on Instagram advertising.